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Brown-Forman Trade Marketing Analyst in Taipei City, Taiwan

Meaningful Work From Day One

Reporting to the Trade Marketing Manager in Taiwan, the Trade Marketing Analyst plays a crucial role between Marketing & Sales - leveraging brand plans into executable channel & customer plans. The role will work across the portfolio of brands from the Super Premium portfolio such as Glendronach and Benriach to Jack Daniel’s Family of Brands, and will be responsible for trade activities and visibilities across all channels including Off Premise and On Premise. You will work closely with brand marketing teams, Sales teams as well as agencies to ensure excellence in execution (timeliness, quality of

implementation & performance).

What You Can Expect

  • Support to develop channel segmentation and channel strategies via closely working with the trade marketing manager and sales team.

  • Develop and execute customer and consumer promotions & evaluate post campaign performance.

  • Manage POS materials & GWP development, logistics & ensure implementation standards at store level

  • Build strong working relationships with Brand Marketing team and Sales team to ensure that marketing plans and tactics are appropriate for field based brand building activities

  • Manage the Marketing agency partners to ensure that briefings and deliverables are meeting the company’s objectives

What You Bring to the Table

● 3+ years of trade marketing experience

● Proven track record of successfully delivering trade promotions, consumer promotions, and in-store visibility programs

● Demonstrated ability to build and maintain effective working relationships with cross functional teams with influencing and communication skills

● Well-organized and ability to prioritize multi-tasks

● Demonstrated ability for project & time management

● Native Mandarin and fluent in English

What Makes You Unique

● Experience in alcohol beverage or FMCG industry

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

Many Spirits, One Brown‑Forman- We believe that an inclusive culture, one that values the diversity and unique perspective of each individual, allows us each to bring our best self to work and leads to greater teamwork, creativity, and trust.

Cultivating a Caring Culture- We know that our strong culture is one of the many reasons people love working at Brown‑Forman.

Enriching Life. Enriching Careers- At Brown‑Forman, we craft products known for bringing people together. Our employees have made us what we are today and are the reason for our success. Do not just take our word for it. Brown‑Forman is consistently recognized as a Great Place to Work® in countries around the world.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium benefits that reflect our company values and meet the needs of our diverse workforce.

#APAC

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

Business Area: Emerging International Division

Function: Marketing

City: Taipei City

State: Taipei City

Country: TWN

Req ID: JR-00007640

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